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9 Most-Discussed Influencer Marketing Trends in 2018 (and What They Mean Going Forward)

By Daniel James | July 9, 2018

9 Influencer Marketing Trends Every Marketer Needs to Know in 2018 (and Beyond) The discussion around influencer marketing trends is as wide as it is deep, and with good reason. […]

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News

[Keynote Recap] Maritz’s Chief Behavioral Officer, Charlotte Blank, Speaks to the Science of People

By Alissa Nelson | July 2, 2018

“Consumer desires may seem irrational but it’s because the way humans think is a bit irrational,” was a comment from Charlotte Blank, Chief Behavioral Officer of Maritz, that instantly caught […]

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News

Advertiser Spotlight: Orange & Bergamot by Molton Brown

By Alissa Nelson | June 28, 2018

This edition of Affiliate Advertiser Spotlight features Orange & Bergamot by Molton Brown USA, a marketing technology solutions and sponsor for Rakuten Marketing DealMaker New York! The Rakuten Marketing team […]

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News

Advertiser Spotlight: Avène USA

By Alissa Nelson | June 26, 2018

This edition of Affiliate Advertiser Spotlight features Avène USA, a marketing technology solutions and sponsor for Rakuten Marketing DealMaker New York! This week, we caught up with Adam Jasper Lind […]

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News

Advertiser Spotlight: Klorane USA

By Alissa Nelson | June 26, 2018

This edition of Affiliate Advertiser Spotlight features Avène USA, a marketing technology solutions and sponsor for Rakuten Marketing DealMaker New York! This week we caught up with Trisha Dowling from […]

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Events

Affiliate Publisher Spotlight: RevTrax

By Daniel James | June 20, 2018

This edition of Affiliate Publisher Spotlight features RevTrax, a marketing technology solution and sponsor for Rakuten Marketing DealMaker New York! Q: Tell us a little about RevTrax. A: RevTrax is […]

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Events

Affiliate Publisher Spotlight: Ebates

By Jamie Rademacher | June 19, 2018

This edition of Affiliate Publisher Spotlight features Ebates, a cashback publisher and sponsor for Rakuten Marketing DealMaker New York! Q: Tell a little bit about Ebates. A: Since our founding in […]

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Events

Affiliate Publisher Spotlight: The Penny Hoarder

By Jamie Rademacher | June 18, 2018

This edition of Affiliate Publisher Spotlight features the Penny Hoarder, a personal finance website and sponsor for Rakuten Marketing DealMaker New York! Q: Tell us a little about The Penny […]

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Insights

[Podcast] Understand and Reach Chinese Consumers: Interview with Alex Hart of 55Haitao

By Daniel James | June 15, 2018

[Podcast] Understand and Reach Chinese Consumers: Interview with Alex Hart of 55Haitao There is a quote I stay mindful of when I approach the world of digital marketing: “the only […]

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Insights

AI, Ad Fraud, & Path-to-Purchase: Neal Richter Interview

By Daniel James | June 14, 2018

AI, Ad Fraud, & Path-to-Purchase: Neal Richter Interview Neal Richter, CTO of Rakuten Marketing, is a thought leader unlike any other. An IAB Tech Lab award winner, Neal has been […]

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