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Insights

January 2019 Network Trends: 2019 Digital Marketing Strategies Revealed in Post-Christmas Data

By Daniel James | January 17, 2019

The 2018 holiday season is officially over, but the value and insights from this shopping period will be valuable to marketers looking to optimize their 2019 digital marketing strategies with […]

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Insights

Cyber Week 2018 in Review: Consumer Behaviors, Digital Marketing Trends, & More

By Daniel James | December 12, 2018

After all the excitement, anticipation and preparation, Cyber Week 2018 arrived. Consumers took advantage of the best deals they could find, while brands saw the results of their holiday marketing […]

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Events

Digital Marketing Challenges, Brand Awareness and Authenticity: Interview with CEO & Founder of Spartan

By Alissa Degreef | September 20, 2018

At the Rakuten Marketing Experience event, we were able to interview CEO and Founder of Spartan, Joe De Sena. With his company Spartan, Joe has vast expertise with increasing brand […]

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Marketing Strategies

Mother’s Day 2018 Digital Marketing Strategies

By Alissa Degreef | April 16, 2018

Mother’s Day kicks off a slow build of increasingly important shopping days for 2018. Read about consumer trends, popular products and successful campaigns to discover what consumers are looking for […]

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Marketing Strategies

6 Digital Marketing Tips and Strategies for Q2, 2018

By Daniel James | April 5, 2018

Q2 is here, and marketers need to be more prepared than ever to balance the upcoming holidays, rising digital marketing trends, and preparations for Q3 and Q4.

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Events

[Keynote Recap] eMarketer’s Geoffrey Ramsey on the Current and Future State of Digital Marketing

By Daniel James | February 8, 2018

Geoffrey Ramsey, this year’s keynote speaker at DealMaker Scottsdale, breaks down current and future digital marketing trends.

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News

Rakuten Marketing continues to earn high profile recognition for its innovative marketing solutions

By Matt Lindner | August 12, 2019

Rakuten Marketing’s innovative marketing solutions continue to rack up high profile recognition within the digital marketing industry. Rakuten Marketing Account Manager Joseph Hazen was named to the shortlist for Best […]

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News

Tax free holidays can help retailers reach more back-to-school shoppers

By Matt Lindner | July 29, 2019

Brands, it’s time to pick up your pencils and take notes, because we have a quick lesson for you on how tax free holidays will help you reach more back […]

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Events

Rakuten Optimism is October 23 in San Francisco

By Matt Lindner | July 25, 2019

Optimism will bring together 2,000+ of the sharpest minds in digital commerce for a day full of insightful presentations from industry leaders.

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Insights

Countdown to Prime Day: How to Capitalize on Increased Shopper Interest

By Matt Lindner | July 10, 2019

Prime Day is Prime Time – and not just for Amazon. As the countdown to the Amazon-made holiday begins, we’ve outlined ways brands can capitalize on increased shopper interest during Prime […]

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