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How Cross-Channel Marketing Strategies Increase Digital Performance

By Alissa Degreef | April 17, 2019

The advertising world is an ever-changing, complex industry, and marketers today must understand the benefits of diversifying marketing efforts. From influencer marketing to display, affiliate and paid search, it can […]

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Rakuten Marketing 2019 Influencer Marketing Global Survey

By Alissa Degreef | March 14, 2019

Influencer marketing has continued to provide advertisers with authentic opportunities to tell their brand story to consumers. By leveraging the creative expression and organically grown audience from an influencer partner, […]

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January 2019 Network Trends: 2019 Digital Marketing Strategies Revealed in Post-Christmas Data

By Daniel James | January 17, 2019

The 2018 holiday season is officially over, but the value and insights from this shopping period will be valuable to marketers looking to optimize their 2019 digital marketing strategies with […]

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Cyber Week 2018 in Review: Consumer Behaviors, Digital Marketing Trends, & More

By Daniel James | December 12, 2018

After all the excitement, anticipation and preparation, Cyber Week 2018 arrived. Consumers took advantage of the best deals they could find, while brands saw the results of their holiday marketing […]

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Soundbars, iPads, and Cowboys, Oh My! 5 Most Popular Singles’ Day Products in the US

By Daniel James | November 16, 2018

5 Most Popular Singles’ Day Products Singles’ Day is all about treating yourself, and US shoppers made sure to do so this past Singles’ Day with clothes, electronics, and video […]

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6 Holiday Shopping Predictions from Around the Web

By Daniel James | November 6, 2018

Halloween is officially over, which means two things: first, we can’t make fun of way-too-early Christmas decorations showing up in department stores. Second, we can officially pivot to the holiday […]

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Singles’ Day 2018: Everything US Marketers Need to Know

By Sarah Nelmes | November 2, 2018

Singles’ Day 2018 Donna Meagle knows how to live the high life in Parks & Recreation when she and Tom Haverford plan their epic annual Treat Yo’ Self shopping excursion. […]

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Multichannel Marketing, Consumer Demand and Personalization: Interview with GameStop

By Rakuten Marketing | October 25, 2018

At our recent DealMaker New York event that took place in June, we were able to sync up with a vast group of intellectual, experienced individuals to give insight on […]

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Holiday Infographic: Navigating the 2018 Holiday Roadmap

 

By Alissa Degreef | October 10, 2018

Brands’ holiday marketing strategies should be well on their way since there are many consumers who have already begun their shopping! Beginning with Halloween, we want to equip brands with […]

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Publisher Spotlight: Hinted

By Jamie Rademacher | September 28, 2018

Q: Tell is a little about Hinted. A: Hinted (SID: 3388553) is a social shopping platform and app where users collect, discover and shop for what they want from curated […]

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