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7 Takeaways from the Holiday Shopping Period

By Alissa Degreef | January 10, 2018

What a great holiday! Take a look back at some of the popular products and promotions, as well as some trends and insights present throughout the holiday season.

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Insights

[Podcast] Video Content Marketing & Influencers in 2018

By Daniel James | January 3, 2018

In our first Rakuten Marketing Radio episode of 2018, we take a look at a key 2018 marketing trend: video content. To better understand video content and marketing, we interviewed […]

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Insights

2017 Holiday Marketing Report: The Gift of Insight

By Rakuten Marketing | December 13, 2017

Transform your holiday marketing campaigns with our 2017 Holiday Report!

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Insights

Holiday Infographic: Thanksgiving Through Cyber Monday Insights

By Alissa Degreef | December 7, 2017

See the insights we gained with measuring year-over-year, same-store site data for Rakuten Marketing Display clients in the North American market from Thanksgiving through Cyber Monday!

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Insights

Holiday Infographic: Empowering Marketers with the Gifts of Insight

By Alissa Degreef | November 2, 2017

The holidays are here, and so is the data you need to succeed. Check out the 2017 holiday marketing strategies infographic!

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Insights

3 Millennial and Gen Z Holiday Behaviors Every Marketer Should Know

By Daniel James | October 26, 2017

Marketers should be preparing for the holiday right now. This year there will be even more shoppers from younger generations than before who are looking for the best deals on […]

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Insights

Rakuten Marketing Radio: Understanding a Digital Audience & Their Behaviors

By Daniel James | October 12, 2017

In the latest episode of Rakuten Marketing Radio, we discuss your digital audiences – from how to understand them to what their behaviors can tell you about them and your […]

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Insights

5 Lessons Scary Movies Teach Us About FTC Disclosures (Really)

By Daniel James | October 11, 2017

You may know what to do when things go bump in the night, but what about when the FTC comes knocking? Find out what scary movies teach us about FTC […]

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Insights

Influencer Marketing Matures with More Serious Affiliate Contracts

By Daniel James | October 4, 2017

Influencer marketing is here to stay – and that means advertisers and influencers need to have a clearly-defined relationship. As influencer marketing matures, so do the contracts between them and […]

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Insights

7 Holiday Shopper Trends & Behaviors to Kick Off the 2017 Holiday Season

By Daniel James | September 25, 2017

Get your holiday marketing strategies off the ground with 7 of the latest holiday marketing trends!

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