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Holiday Report 2016: Results Leading Up to Black Friday (Singles’ Day/Veteran’s Day)

By Daniel James | November 23, 2016

In the first part of the 2016 Holiday Report, we took a look at how advertisers and publishers who participated in pre-Black Friday sales and events performed compared to those […]

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The 5 Red Flags of Fraudulent Activity You Need to Know in Affiliate Marketing

By Daniel James | November 9, 2016

Avoiding fraudulent behavior is important to the success of any affiliate program, but navigating the landscape can be challenging. In this blog post, expert Emily Ingram provides common red flags […]

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[Infographic] 2016 State of Affiliate Email Marketing

By Daniel James | November 4, 2016

With the holidays are coming up, both advertisers and publishers need to be prepared in every way possible – including communication. The infographic below details everything advertisers and publishers need […]

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Secrets To Singles’ Day: What it is, Who’s Participating, & How to Boost Your Sales During This New Holiday

By Daniel James | October 27, 2016

Singles’ Day is the biggest single shopping day in the world, eclipsing Black Friday and Cyber Monday globally. We spoke with the experts at Dealmoon (SID: 1851970) who brought this […]

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RetailMeNot: 5 Expert Insights for Winning Holiday Deals

By Daniel James | October 5, 2016

Ready for the holidays? We sat down with RetailMeNot to get their expert insights on how the holidays have changed, what to expect this year, and how advertisers can build […]

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Will 2017 be the Year for Augmented & Virtual Reality Marketing?

By Daniel James | September 29, 2016

Imagine if travel companies could literally give potential customers a walking tour of Osaka or Frankfurt before the travelers ever booked a ticket. Picture a car shopper touring a showroom […]

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13 Halloween Shopping Trends for Scary-Good Marketing Strategies

By Daniel James | September 20, 2016

Halloween season is here, and shoppers are looking for the best deals on costumes, decorations, and candy that they can get! Understanding how consumers shop this year is just as […]

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Industry Insights: How Influencer Marketing Won the Gold During the Olympics

By Daniel James | September 1, 2016

What does it take to earn a gold medal in marketing during the Olympics? Some might say paid advertising, others might argue that ambush marketing is an effective tactic. However, […]

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Publisher Network Trends: Thanksgiving, Black Friday, & Cyber Monday 2016 Strategies for Success

By Daniel James | August 31, 2016

Black Friday and Cyber Monday are fast approaching, and very soon a majority of consumers will start shopping for the holidays and looking for deals. In this publisher edition of […]

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Advertiser Network Trends: Thanksgiving, Black Friday, & Cyber Monday 2016 Strategies for Success

By Daniel James | August 31, 2016

Black Friday and Cyber Monday are fast approaching, and very soon a majority of consumers will start shopping for the holidays and looking for deals. In this advertiser edition of […]

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