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Marketing Strategies
Marketing Strategies

How to Use Match Types Effectively

By Rakuten Marketing | March 24, 2017

Whether you’re inheriting an existing account or have been managing the same account for years, your keyword match types play an important role in the foundation of your paid search […]

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Marketing Strategies

How Affiliate Marketing Helped Nintendo Break Sales Records

By Daniel James | March 13, 2017

On March 3, Nintendo released it’s latest video game console, the Nintendo Switch, to the public. The console has already outpaced the incredibly popular Wii in terms of sales, and […]

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Marketing Strategies

6 Tips for Beauty Brands in Paid Search

By Amanda Kreighbaum | March 8, 2017

From the outside, the beauty industry seems like a happy place full of glittery eyeshadow and fruity scented lotions. However, anyone who has attempted to advertise their beauty products online […]

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Marketing Strategies

Network Trends: Increase in 2017 Content Clicks Highlights Importance of Attribution

By Daniel James | March 2, 2017

We took a look at the US click and conversion trends on content to identify what consumers were telling us with their habits, what it means for advertisers and publishers, […]

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Marketing Strategies

7 Strategies to Create Personalization in Content

By Daniel James | February 27, 2017

Learn seven strategies to making your content feel more personalized to your followers in this blog post.

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Marketing Strategies

Video Content 101: 10 Strategies to Creating Video Content Viewers Will Love

By Daniel James | January 23, 2017

Video content has become extremely popular, with countless benefits to affiliate marketers. In this blog post, content publishers can learn how to build a video content publishing strategy, including production […]

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Marketing Strategies

8 Success Strategies for Product Placement Campaigns

By Daniel James | January 5, 2017

2017 will be an important year for content. With customers looking for more authentic, trustworthy ways to research products, advertisers looking to partner with content creators will find themselves in […]

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Marketing Strategies

5 Cutting Edge Content Publishing Strategies to Leverage in 2017

By Daniel James | December 21, 2016

Content marketing is becoming more important in affiliate marketing. The emergence of influencers, an expansion of content publishing options, and a demand for authenticity from consumers is giving content publishers more […]

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Marketing Strategies

10 Types of Holiday Content That Holiday Shoppers Will Love

By Daniel James | November 2, 2016

Fact: Your visitors will be holiday shopping this year. And whether they’re the best of the best when it comes to Black Friday, or they don’t know the difference between […]

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Marketing Strategies

5 Secrets: How Advertisers Can Build Brand Awareness in Affiliate

By Daniel James | October 19, 2016

A brand awareness strategy is crucial for advertisers who want to make sure that their brand and products are known and recognizable by their customers. With holiday shopping starting, this […]

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