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Rakuten Marketing continues to earn high profile recognition for its innovative marketing solutions

By Matt Lindner | August 12, 2019

Rakuten Marketing’s innovative marketing solutions continue to rack up high profile recognition within the digital marketing industry. Rakuten Marketing Account Manager Joseph Hazen was named to the shortlist for Best […]

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Brands Spent Over $6B on Affiliate in 2018

By Nicole Pace | August 1, 2019

It’s official –  the first-ever, industry-wide study on the US performance marketing industry with collaboration from 8 networks reveals that US spend on the channel in 2018 was over $6B. […]

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Tax free holidays can help retailers reach more back-to-school shoppers

By Matt Lindner | July 29, 2019

Brands, it’s time to pick up your pencils and take notes, because we have a quick lesson for you on how tax free holidays will help you reach more back […]

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Monster Hires Rakuten Marketing to Enhance Affiliate Marketing Program

By Rakuten Marketing | July 24, 2019

In the marketing industry, reaching the right consumer at the right place at the right time is essential in creating online ad experiences people love. Rakuten Marketing invests in creating […]

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Webinar: Start Planning Your Q4 Paid Placements Now with Placements Marketplace

By Rakuten Marketing | July 23, 2019

The Holiday Shopping Season is only 2 months away! Are you ready for Black Friday and Cyber Monday? Have you booked in your paid placements yet? If not, we invite […]

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Publisher Spotlight: Stylight

By Rakuten Marketing | July 15, 2019

Stylight is one of Rakuten Marketing’s publishers, specializing in collating the very best fashion, home and living, and beauty products. After sponsoring a couple of our DealMaker events, we sat down […]

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How Digital Marketers are Using AI to Overcome Online Obstacles

By Rakuten Marketing | June 26, 2019

In recent years, internet advertising has struggled to get it right. Advertisers have been beset by online fraud, and consumers have had to contend with cluttered online environments and slow […]

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Webinar: Placements Marketplace

By Rakuten Marketing | June 20, 2019

Join Rakuten Marketing on Wednesday, June 26th at 10:00am ET/2:00pm GMT and at 4:00pm ET/ 8:00pm GMT for a 30-minute webinar featuring a guided tour of our Placements Marketplace. Placements […]

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The Importance of a Fully Optimized Commissioning Strategy

By Alissa Degreef | June 19, 2019

Building successful partnerships includes developing innovative ways for brands and affiliates to work together to drive sales. By employing a commissioning strategy based on data-driven insights, advertisers can effectively control […]

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What We Want Our Brands to Know About Apple’s ITP 2.2

By Rakuten Marketing | May 31, 2019

In an ongoing effort to provide our brands with the latest updates on changes to browser tracking technology, we are providing an update to a recent blog post.  As noted, […]

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