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Rakuten Marketing drives 67% growth in client sales via the APAC Affiliate Network

By Rhiannon Farrar | September 17, 2019

Rakuten Marketing Asia-Pacific (APAC) prove the power of affiliate marketing with a staggering 67% Year-on-Year (YoY) increase in client sales for the first half of 2019. The news comes following […]

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Rakuten Marketing Shortlisted for 11 International Performance Marketing Awards

By Rakuten Marketing | September 12, 2019

We’re very excited to once again be shortlisted for the International Performance Marketing Awards (IPMAs). Now entering its third year, the International Performance Marketing Awards celebrates exceptional projects across the […]

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News

The Golden Link Awards Asia-Pacific Finalist for 2019 Announced

By Rhiannon Farrar | September 9, 2019

Rakuten Marketing is excited to announce the finalist for the 2019 Golden Link Awards Asia-Pacific. Held in conjunction with DealMaker Sydney, the Golden Link Awards celebrate excellence and innovation in […]

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Rakuten receives the Spartan Spirit Award

By Rhiannon Farrar | August 19, 2019

It’s the first time that Spartan recognised a company as an exemplar of its values Building a successful global business requires many of the traits needed to take on a […]

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Aussie Anthony Capano appointed Managing Director, International at Rakuten Marketing

By Rhiannon Farrar | July 17, 2019

Australian industry veteran, Anthony Capano has been appointed Managing Director of International at leading digital advertising business, Rakuten Marketing. Capano has an impressive history of success with the company, being […]

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New Report: Discover How AI Is Changing Digital Marketing
By Anna Taylor | July 3, 2019

Online marketing has had its fair share of ups and downs in recent years. Advertisers have been beset by online fraud, and consumers have had to contend with cluttered online […]

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News
Rakuten Marketing & Skimlinks Partnership Brings Further Transparency and Actionable Data to Affiliate Programmes
By Anna Taylor | June 20, 2019

We’re very excited to have partnered with Skimlinks to bring more transparency and actionable data to our clients’ affiliate campaigns. Skimlinks is the leading commerce content platform. As the world’s […]

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The Importance of a Fully Optimised Commissioning Strategy

By Alissa Degreef | June 19, 2019

Building successful partnerships include developing innovative ways for brands and affiliates to work together to drive sales. By employing a commissioning strategy based on data-driven insights, advertisers can effectively control […]

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Insights

The When, Where and How to Achieving Mother’s Day Success

By Rhiannon Farrar | May 7, 2019

In 2018 it was estimated that Australians would spend $733 million on mums over Mother’s Day. According to Finder.com.au sons are more generous than daughters when it comes to spoiling mum, […]

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News

International Women’s Day: An Interview with Laurie Shakur

By Rhiannon Farrar | March 8, 2019

On March 8th we celebrate International Women’s Day, a day to reflect on how far we have come and how far we still have to go in achieving gender equality. […]

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