EOFY is a loose term and time frame, but what does it mean for marketers who are trying to capitalise on this as a retail event? EOFY isn’t only about […]

Our Publisher Showcase highlights an innovative publisher from the Rakuten Marketing Affiliate Network. This week we sat down with ShopShare.tv – a social commerce platform for shoppers to get help, guidance […]

In 2018 it was estimated that Australians would spend $733 million on mums over Mother’s Day. According to Finder.com.au sons are more generous than daughters when it comes to spoiling mum, […]

Mother’s Day, End of Financial Year, Father’s Day, Singles’ Day, Cyber Weekend and Christmas are the key events that come to spring to mind when retailers are planning their year […]

“Rakuten Marketing has been an essential partner in assisting us in achieving our revenue and customer acquisition goals through its affiliate network. The affiliate channel plays a big role in […]

Marketers are spending big when it comes to investing in programmatic technology and targeting capabilities that aid them in being able to reach the right consumer at the right time, […]

Influencer Marketing continues to provide advertisers with authentic opportunities to tell their brand story. By engaging their organically grown audiences with content that aligns with their likes, interests and values, […]

You don’t have to be a Beckham, Chrissy Teigen or Grumpy Cat to make money as an online influencer! Rakuten Marketing is excited to today release the findings of our […]

On March 8th we celebrate International Women’s Day, a day to reflect on how far we have come and how far we still have to go in achieving gender equality. […]

We’re very proud to have been shortlisted for five awards in the 2019 UK Performance Marketing Awards. Now entering its 13th year, the Performance Marketing Awards aims to highlight the industry’s […]