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Publisher Spotlight: Love the Sales

By Jordan Bellamy | April 29, 2019

Love the Sales is a retail aggregator, helping millions of consumers find and compare the best discounts on the products and brands they love. Winner of Tech Platform of the […]

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News

DealMaker London 2019: Key Takeaways and Insights

By Jordan Bellamy | April 12, 2019

On 3rd April 2019, Rakuten Marketing hosted its annual flagship UK event, DealMaker London, at The Brewery. Previously known as Symposium, DealMaker London delivered a mix of strategy sessions and […]

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News
Rakuten Marketing & FitFlop Win Silver at the Influencer Marketing Awards
By Anna Taylor | March 27, 2019

We’re very proud to announce that we, alongside our client FitFlop won the silver award for ‘Best Use of Data’ in the 2019 Influencer Marketing Awards. The Influencer Marketing Awards […]

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News
Browns Fashion launches US Affiliate Programme
By Anna Taylor | March 22, 2019

We’re excited to announce that our long-standing client, Browns Fashion has just launched a US affiliate programme on the Rakuten Marketing Affiliate Network. Browns is one of the world’s most […]

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News
2019 Golden Link Awards Shortlist Announced
By Anna Taylor | March 20, 2019

We’re very excited to reveal our shortlist for the UK’s inaugural 2019 Golden Link Awards. Held in the afternoon with DealMaker London, the Golden Link Awards celebrate excellence and innovation […]

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News

Publisher Spotlight: Mapp On Lead Generation for Advertisers

By Anna Taylor | March 18, 2019

Mapp is one of our publisher partners who supply an integrated data management platform with the intent of helping brands stand out to reach their potential. Alongside their many services, they […]

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News
Rakuten Marketing Shortlisted for Five Performance Marketing Awards
By Anna Taylor | February 27, 2019

Alongside, our shortlisting in the Influencer Marketing Awards last week, we’re very proud to have been shortlisted for five awards in the 2019 Performance Marketing Awards. Now entering its 13th […]

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News
Lead Generation and Affiliate Marketing
By Anna Taylor | February 26, 2019

Lead generation is one of the most cost-effective ways to drive sales and build brand awareness – especially for advertisers who may have lost valuable consumer data due to GDPR. Here […]

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Insights
Rakuten Marketing Study: Influencer Marketing Gets More Sophisticated as Marketers Aim to Tackle Measurement Challenges
By Sarah Furbank | February 22, 2019

Our latest global study has revealed that the proportion of marketing budget being set aside for influencer marketing campaigns has nearly doubled over the past two years to reach 40% […]

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News

Navigating Tracking Prevention Technologies

By Rhiannon Farrar | February 20, 2019

Last year, Apple introduced its Intelligent Tracking Prevention (ITP), limiting the ability to track a consumer from an advertiser or publisher’s website, beyond the initial 24-hour period. Now, Firefox is […]

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