As DealMaker London 2019 quickly approaches, anticipation is rapidly building around what to expect from the day. Formerly known as Symposium, DealMaker London is our flagship event and an opportunity for performance marketing leaders to build their online initiatives and form new business relationships. Taking place at The Brewery, London on 3rd April 2019, attendees will be immersed in a conference filled with networking opportunities, innovative keynotes, and strategy sessions packed with actionable takeaways.
We’ve already given you 10 fantastic reasons to attend DealMaker London 2019, ranging from networking with top-tier marketing professionals to diversifying your digital marketing strategy. But what exactly can attendees expect to see during the event? Keep reading on to check out what’s on the cards at DealMaker London 2019, and why you can’t afford to miss this year’s event.
Already keen to attend? Register for your ticket here!
Innovative thoughts from Rakuten Marketing
As a player in an ever-changing industry, it’s important to keep ahead of the curve and keep up with what’s going on around you. Our guest speakers at DealMaker London 2019 will help you achieve exactly that with a variety of keynote speeches, ready to prepare for you what’s coming next.
Tune Into 2019
To kick off DealMaker London 2019, Rakuten Marketing’s own Julie Van Ullen, GM Mid-Market Americas, and Anthony Capano, MD EMEA, will be discussing the importance of innovation and experience in a changing landscape, and how this enables advertisers to Tune Into 2019. Touching on globalisation and international expansion, expect to hear about how to achieve your business goals, expand your business, and stay relevant whilst growing your brand in 2019.
Tune Into Your Consumers
Later in the day, Abi Jacks, Senior Director of Marketing at Rakuten Marketing will return to the key theme of ‘tuning in’. Joined by Katie Baron, Global Head of Retail at Stylus, and founding member of the Digital Anthropology Lab, they will present key e-commerce engagement trends harnessing the way consumers are interacting with technology.
Collaborative Case-Studies: How to transform your brand
The Meli Melo Brand Story
Following on from Julie Van Ullen’s and Anthony Capano’s findings on innovative marketing in 2019, Douglas Ker, CEO of Meli Melo, and Nicholas Fletcher, VP of Client Success at Rakuten Marketing will be discussing Meli Melo’s brand story and how performance marketing has played a vital role in the business’ success. They will cover how a unified, data-driven view across multiple marketing channels enabled confidence to be restored in marketing spend, an intelligent strategy to be implemented, and huge growth in both domestic and international markets.
Publisher Innovation Sessions
At Rakuten Marketing, we strive to help advertisers scale their brands through our extensive global network of publishers. During our publisher innovation session, you’ll be able to hear five quick-fire presentations from Honey, Yieldify, The Groupon Reach Network, Smarterclick and Mapp Digital about how you can grow and diversify your affiliate programme.
Like what you’re reading? Don’t miss out on your opportunity to attend!
Strategic Sessions to Expand Your Affiliate Programme
During the afternoon, we will be running three strategy sessions, and a product demo run by experts from the Rakuten Marketing team:
The Rise of Programmatic Affiliate
In a climate where AI is on the rise, the landscape for affiliate marketers has changed over the past year. During this session, you will be able to find out how to leverage AI for tools and automation within the affiliate channel, and how programmatic affiliate will drive performance.
Accelerate – A New Model for Affiliate
This strategy session will discuss how Accelerate – our new business model for affiliate marketing – can support efficient hypergrowth within affiliate marketing and expansion in new markets. Whilst demonstrating how Accelerate will work through tools and automation, you can expect to hear about how we can drive efficiency in new markets, and facilitate publisher discovery.
Whilst brands grow, so do their opportunities for international expansion. Discussing how to capture new market opportunities, the International Expansion session will allow you to understand consumer behaviours, and why brands should be prioritising expansion.
Product Demo Space
Our product team will be on-site providing demos from 11-4pm. Stop by to learn about Consumer Graph, Paid Placements Marketplace, Dynamic Commissioning, AI-powered Prospecting, Influencer Platform, CMP (consent management platform), and our unified reporting – Insights and Analytics Portal. Keep your eye out for the schedule on Pathable!
Don’t miss out on DealMaker London 2019 – sign up for your ticket now!
Network, Network, Network!
With two dedicated DealSpace sessions throughout the day, networking is at the heart of our event. With over 600+ attendees and stands from top brands within our network, you will be able to connect with our advertisers, publishers and agencies and do what the name suggests – make deals!
Celebrate the Industry!
Golden Link Awards 2019
Having been run successfully in our APAC and US networks for over 10 years, we’re excited to be launching the UK’s first Golden Link Awards at DealMaker London 2019. We will be celebrating the performance marketing industry with an awards ceremony, complemented with a drinks reception sponsored by JoinPiggy. And the good news is: your ticket to the event is already included in your DealMaker London pass. To find out further information, read more about the Golden Link Awards here.
Thank You to our Sponsors
Lastly, a huge thank you to our sponsors for supporting DealMaker London . This year, we’re excited to have Stylight as Platinum sponsor and Honey as our Headline sponsore. Both sponsors will have a stand during our DealSpace sessions, so do make sure you book a meeting with them through Pathable and catch up with them at the event!
Ready to Make Deals?
We would love to see you at DealMaker London 2019. To register your ticket, follow this link to be taken to the official DealMaker London site. Whether you’re an agency, advertiser, publisher, or a brand, DealMaker London 2019 is not one to miss!