InternetRetailing is the leading title for professionals in multichannel retail and ecommerce across the UK and Europe. The publication provides insight, analysis, in-depth research, and events focused on driving performance in the sector.
We partnered with InternetRetailing to produce the 2018 Brand Index, which ranks the top 250 multichannel brands selling direct to European consumers. We are privileged to work with many of the brands included in the index to develop their display and affiliate strategies across Europe
To launch the index, yesterday we co-hosted a roundtable with InternetRetailing. This event gave attendees an exclusive preview of the 2018 Brand Index and the opportunity to discuss many of the key topics in the index. Today, you can download the 2018 Brand Index free of charge, here.
This year’s Brand Index has at its core the global nature that characterises today’s economy. Fuelled by predictions for overall growth, consumers appear progressively more optimistic and looking to make purchases further afield, beyond their countries’ borders. In order to make the most out of consumers’ appetite for international brands and minimise some of the potential negative effects of Brexit, brands should have a clear cross-border trade to drive growth.
Download the report to find out which brands made it to the top 250 and why our VP of Customer Success, Nick Fletcher thinks that Brexit ‘actually represents an opportunity’ – in particular for fashion brands – and what the high street can learn from the success of high-end fashion brands on the global market.