In this month’s advertiser spotlight, we spoke to The Conran Shop – a leading luxury lifestyle retailer.
Tell us a little about The Conran Shop
The Conran Shop is one of the leading lifestyle retailers in the world, offering an eclectic and handpicked collection of gifts, furniture, lighting and personal accessories from some of the world’s most respected designers and emerging talents.
With our dedication to providing an unbeatable shopping experience and carefully curated products, including vintage and modern designs, expert interior advice and personal services, The Conran Shop is the go-to place for any type of gift or interiors inspiration.
We currently have eleven stores across the world, three in London, one in Paris and seven in Japan.
What kind of advertisers are ideal partners?
The Conran Shop prides itself on working with some of the best in class, cutting edge designers and we are always looking to work with similar partner sites who focus on the latest contemporary designs and the lifestyle, technology or home verticals.
What’s new with The Conran Shop?
The Conran Shop has spent 2016 investing in our online offering and improving the website – in addition, we have extended our product range substantially and we now have over 7000 SKUs live on the website.
We have added contemporary new creatives and will focus on continually refreshing this as well as adding more deep links for affiliates to download.
We are working with SLI to improve our site search capability with the result that conversion rate has more than doubled in the last year! In addition to that, it looks like our customers are bucking the trend and actually spending more – with average order values at £400 which makes the affiliate commission an attractive proposition.
Our plans for 2017, include adding more fresh and contemporary products to the site, as well as a website makeover to make sure we are continually at the forefront of inspired UK led design.
How would you describe your company in one word?
Why did you choose Rakuten Affiliate Network?
We selected Rakuten due to their innovation and continued investment in new technology and also their increasing reach in mainland Europe.
For more information on The Conran Shop’s affiliate programme, please use the MID 36928 in the Publisher Dashboard.