Performance Marketing Awards Shortlist

We’re very excited to announce that we are shortlisted for five awards in the Performance Marketing Awards 2018 (PMAs).

Since inception in 2007, the PMAs have grown into the leading and largest awards ceremony in performance marketing, celebrating a landmark eleventh year in 2017. The awards have become an integral part of the performance marketing industry and seek to reward companies excelling in affiliate and performance sectors for their achievements and innovation.

Rakuten Marketing has been shortlisted for a total of five awards:

Best Integrated Performance Campaign

Channels working in tandem is the focus of the award for Best Integrated Performance Campaign. Alongside our client, Swiss luxury Fashion Company, Bally, we have been shortlisted for our work spanning display, affiliate and influencer marketing.

Best Managed Affiliate Programme

This award aims to reward well executed, competent and holistic management of a brand’s affiliate programme. We’ve been shortlisted for this award alongside our long-term client Hobbs. By broadening their affiliate publishers and optimising their programme through our insights and attribution platform, Cadence, Hobbs achieved growth across all KPIs.

Best Publisher Development Team

Our Publisher Development Team has been recognised for their great work in supporting and managing our publisher partners and securing the best opportunities for our clients and optimising their activity. The winner of this award will be determined by a public vote and you can vote for our team here.

Industry Choice of Network

The Rakuten Marketing Affiliate Network has been shortlisted based on a number of attributes including how well our network engages with our clients, enables them to evolve and optimise their performance marketing activity. Again, the winner will be determined by a public vote and you can vote here.

Rising Star

Our very own Strategic Account Manager, Belinda Aylward, has been shortlisted for Industry Rising Star. Belinda was selected by an esteemed panel of judges and has faced the judges in a dragon’s dens style interview earlier this month. The voting stage is to solidify industry support and judge client/partner relationships. You can vote for Belinda here.

The winners of the awards will be announced on the 24th April at the Grosvenor House Hotel in London alongside some of the industry’s leading names and brands.

You can read more about the PMAs and view the Performance Marketing Awards shortlist here.