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Insights

US Expansion: Growing Brand Awareness Through Lookalike Audiences

By Trish Pomar | June 14, 2017

Rakuten Marketing teamed up with a chain of high-end department stores to raise brand awareness in the NYC region, leveraging innovation, data and proprietary attribution and insights technology to measure the overall effect of retargeting…

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Insights

How Automate helped The Independent achieve a 200% increase in affiliate sales

By Anna Taylor | June 5, 2017

Find out how Rakuten Marketing's Automate tool helped The Independent achieve a 200% increase in affiliate sales.

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Marketing Strategies

The Advertiser’s Guide to Display Marketing

By Trish Pomar | June 1, 2017

Rakuten Marketing is proud to be part of PerformanceIN’s Advertiser’s Guide to Performance Marketing 2017, launching the resource today with the release of our contribution: the Advertiser’s Guide to Display Marketing. This first instalment in…

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Marketing Strategies

Publisher Interview: Search, Save and Raise with Savoo

By Anna Taylor | May 15, 2017

Savoo.co.uk is an online fundraising platform where consumers can search the web and save through using voucher and discount codes, but also raise money for charities they support at the […]

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News

MATCHESFASHION.COM launches new French language website and affiliate programme

By Anna Taylor | May 12, 2017

MATCHESFASHION.COM launches new French language website and affiliate programme with The Rakuten Marketing Affiliate Network

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Events

Symposium London 2017: Key Takeaways for Performance Marketers

By Sarah Furbank | April 27, 2017

Our annual event, Symposium London, took over The Brewery last week. Around 500 marketers attended the full day of inspirational content and networking sessions, which aimed to help performance marketers […]

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Insights

Urb-it: Taking your brand all the way to the customer

By Anna Taylor | April 12, 2017

Symposium London is now only a week away. In our strategy session ‘Publisher Innovation in the Affiliate Channel’ we will be hearing from four publishers who are driving next-level performance in […]

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Insights

Culture Trip: Bringing hyper-local content to culturally curious users around the world

By Anna Taylor | April 6, 2017

In our ‘Publisher Innovation Within Affiliate Marketing’ session at Symposium London, we’ll be hearing from four innovative new publisher models who are providing new ways to diversify your affiliate revenue. We’re […]

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News

Technology partner Increasingly on innovation and the value of dynamic cross-selling

By Anna Taylor | April 5, 2017

  At this years’ Symposium London, we will be hearing from four of our emerging, non-traditional publishers who are shaking up the affiliate space in our ‘Publisher Innovation within Affiliate […]

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News

Welcoming GAME to the Rakuten Marketing Affiliate Network

By Anna Taylor | April 4, 2017

We’re delighted to announce that the UK’s leading games retailer, GAME, has launched on the Rakuten Marketing Affiliate Network. GAME is the UK’s leading games retailer with great deals on […]

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