Online marketing has had its fair share of ups and downs in recent years. Advertisers have been beset by online fraud, and consumers have had to contend with cluttered online […]

Join Rakuten Marketing on Wednesday, June 26th at 10:00am ET/2:00pm GMT and at 4:00pm ET/ 8:00pm GMT for a 30-minute webinar featuring a guided tour of our Placements Marketplace. Placements […]

Following on from the success of our DealMaker events in London and Munich earlier this year, our next European event will take place in September in Paris. Held at the […]

We’re very excited to have partnered with Skimlinks to bring more transparency and actionable data to our clients’ affiliate campaigns. Skimlinks is the leading commerce content platform. As the world’s […]

Through research conducted among 2,000 UK consumers, and a further 2,000 in France and Germany, Rakuten Marketing has revealed consumers’ awareness of the top ‘direct to consumer’ (DTC) brands. The […]

Rakuten Marketing’s latest global report – ‘The 2019 Influencer Marketing Global Survey’ – is now available for download. Our survey explores which platforms are the most popular for influencers, and […]

As society approaches a new reality in which anything and everything is connected in real time, the relationship between the CMO and customer is evolving. Moving away from the traditional […]

RevLifter is an AI-powered marketing technology provider helping brands increase revenue through intelligent offers that drive incremental sales. Their solution delivers personalised incentives to customers, based on unique browsing data and […]

Rakuten Marketing’s DealMaker events bring together thousands of performance marketing professionals every year. Held in major cities around the world, including London, New York, Singapore, Sydney, Toronto and Scottsdale, attendees […]

Smarter Click are one of our technology publishers that specialise in conversion technology to help our clients make the most out of their website visitors. The Smarter Click team recently […]