This edition of Affiliate Advertiser Spotlight features Avène USA, a marketing technology solutions and sponsor for Rakuten Marketing DealMaker New York!
This week we caught up with Trisha Dowling from Klorane USA to hear more about their Rakuten Marketing Affiliate Network advertiser program. During our Q&A I learned that they make the most-awarded dry shampoo on the market! Read on below to find out what else we discovered:
Q: Tell us a little about your company.
A: For over 50 years, Klorane hair and face care products have been formulated with sustainable, plant-based ingredients that respect and preserve nature. The line is 100% vegan, biodegradable and Sodium-Lauryl-Sulfate (SLS) free. We also make the most-awarded dry shampoo on the market! One Klorane Dry Shampoo is sold every 9 seconds worldwide (PSA: Be sure to check your DealMaker New York goodie-bag for yours!)
Q: Can you share some results and highlights from your program?
A: Since 2017, our revenue, orders and commission payouts have all grown considerably year-over-year (YoY). Our revenue increased by 119%, orders 107% and commission payouts by 151%.
Q: What kind of publishers in our network are you looking to partner with?
A: Publishers that support philanthropic causes, content creator and innovators.
Q: Why did you choose Rakuten Marketing Affiliate Network?
A: We work with Rakuten Marketing for their high-quality publisher network and outstanding support teams.
Q: What do you feel has driven the success you are seeing in the network?
A: Being able to form relationships with innovative partners has not only increased our touchpoints with consumers but enhanced the type of relationship with them too. A genuine, authentic connection with consumers backed by a brand of similar value is what has driven such success.
Q: Describe your company in one word.
Q: What’s next for your company?
A: Well, we’ve already conquered the dry shampoo world – next, the moon!
Q: Is there anything else you would like to include in your spotlight?
A: We are dedicated to bringing green-spaces back to our cities and lives while sowing the seeds of botanical passion worldwide.