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Marketing Strategies

Luxury Shoppers are Evolving, and Luxury Brands Must Evolve With Them

By Daniel James | January 29, 2019

Luxury shoppers are evolving, and luxury brands must evolve with them. As a new generation of shoppers (Gen Z) continues to shop luxury brands, and many global shoppers will look […]

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Marketing Strategies

The Value Influencer Marketing Can Bring to a Brand: Interview with ShopStyle

By Alissa Degreef | January 23, 2019

Influencer marketing continues to be mutually beneficial for both marketers and consumers. According to Rakuten Marketing data, 57% of U.S. consumers actively follow an online blogger or social influencer. 71% […]

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Insights

January 2019 Network Trends: 2019 Digital Marketing Strategies Revealed in Post-Christmas Data

By Daniel James | January 17, 2019

The 2018 holiday season is officially over, but the value and insights from this shopping period will be valuable to marketers looking to optimize their 2019 digital marketing strategies with […]

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Events

DealMaker Scottsdale 2019: Come for the Content, Stay for the Experience!

By Daniel James | January 14, 2019

Did you know the average temperature around the country in February is 44.6 degrees? The good news is that in Scottsdale, it’s 73 degrees! That’s just 28.4 of the reasons that you should […]

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News

Thank You For Making Us the #1 Affiliate Network Again!

By Rakuten Marketing | January 7, 2019

We are honored to have been voted the #1 affiliate network for the 8th consecutive year by our partners and peers in the industry. Our teams are dedicated to providing […]

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Insights

Cyber Week 2018 in Review: Consumer Behaviors, Digital Marketing Trends, & More

By Daniel James | December 12, 2018

After all the excitement, anticipation and preparation, Cyber Week 2018 arrived. Consumers took advantage of the best deals they could find, while brands saw the results of their holiday marketing […]

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Marketing Strategies

5 Marketable December Holidays You May Not Know About

By Alissa Degreef | December 6, 2018

Black Friday and Cyber Monday are in the clear and it’s time for winter strategies to be put into play. Marketers must now plan to finish out the year strong […]

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Events

How to Convince Your Boss to Attend DealMaker Scottsdale 2019!

By Rakuten Marketing | November 30, 2018

We hope to see you at DealMaker Scottsdale (formerly Symposium Scottsdale) on February 19th – 20th, 2019 in sunny Arizona! This marketing networking event gives you an opportunity to see the affiliate world […]

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Marketing Strategies

10 Holiday Marketing Strategies to Win Over Late Holiday Shoppers

By Daniel James | November 26, 2018

[Note: this blog was originally published in December 2017.] Time is running out – and not just for holiday shoppers who have waited until December to finish up their holiday […]

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News

Registration is Now Open for DealMaker Scottsdale 2019!

By Rakuten Marketing | November 20, 2018

DealMaker Scottsdale 2019 takes place at the JW Marriott Scottsdale Camelback Inn Resort & Spa on Tuesday, February 19th – Wednesday, February 20th, 2019. This event attracts more than 700 […]

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