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Insights

Case Study: A Cyber Monday Decline? What That Means for All of 2017

By Daniel James | January 12, 2017

Cyber Monday 2016 was one for the record books, but behind the records being set that day there were red flags that marketers need to be aware of. In this […]

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Insights

9 Must-Know Millennial Shopping Trends & Marketing Strategies of 2017

By Daniel James | January 11, 2017

Millennials: the key generation for 2017 when it comes to targeting consumers. Larger and more diverse than any other generation, these shoppers now have more spending power than any other […]

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Marketing Strategies

8 Success Strategies for Product Placement Campaigns

By Daniel James | January 5, 2017

2017 will be an important year for content. With customers looking for more authentic, trustworthy ways to research products, advertisers looking to partner with content creators will find themselves in […]

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News

7 Must-Know Answers About Disclosure/Compliance in Affiliate Publishing

By Jennifer Moor | January 3, 2017

In 2017 advertisers and publishers are going to look towards various types of content to help boost their affiliate efforts. This movement will result in more sponsored content and product […]

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Events

Jeff Ma, infamous member of the MIT Blackjack Team, Keynote Speaker at Symposium Scottsdale!

By Krystyna Lijek | December 22, 2016

We’re excited to announce Jeff Ma, infamous member of the MIT Blackjack Team, as our Symposium Scottsdale Keynote Speaker!  Jeff Ma created an ingenious method for counting cards – using […]

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Marketing Strategies

5 Cutting Edge Content Publishing Strategies to Leverage in 2017

By Daniel James | December 21, 2016

Content marketing is becoming more important in affiliate marketing. The emergence of influencers, an expansion of content publishing options, and a demand for authenticity from consumers is giving content publishers more […]

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Events

After Party Announced! A #TBT To 1997 At Symposium Scottsdale

By Krystyna Lijek | December 9, 2016

What do glow sticks, Rubik’s cubes, blow up furniture, and scrunchies have in common?

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News

Publisher Spotlight: Wearisma

By Jamie Rademacher | December 6, 2016

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Insights

Case Study: Late Holiday Shoppers – Everything You Need to Know for Late-Season Success

By Daniel James | December 1, 2016

Black Friday and Cyber Monday have come and gone, but the shopping season is just getting underway. In this case study, we take a look at the post-Cyber Week holiday […]

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News

Rakuten Marketing Named As Select Partner to Bing Ads

By Jessica Henry | November 29, 2016

As part of the expansion of the Bing Partner Program, Microsoft named Rakuten Marketing as one of a select group of key partners to act as trusted advisors to their […]

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