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News

What We Want Our Brands to Know About Apple’s ITP 2.2

By Rakuten Marketing | May 31, 2019

In an ongoing effort to provide our brands with the latest updates on changes to browser tracking technology, we are providing an update to a recent blog post.  As noted, […]

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Events

Ayanna Howard, Roboticist Extraordinaire, Will Keynote DealMaker New York 2019!

By Rakuten Marketing | May 29, 2019

Ayanna Howard, this year’s DealMaker New York keynote speaker, has had a remarkable career in robotics to date. Professor Howard began as a senior robotics researcher at NASA’s Jet Propulsion […]

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Events

Video: Rakuten Marketing’s 2019 DealMaker Scottsdale Microsoft Keynote

By Alissa Degreef | May 23, 2019

The 2019 Rakuten Marketing DealMaker Scottsdale event featured Microsoft’s US Affiliate Marketing Lead, Juan Zabisky, as one of the keynote speakers. His presentation was full of insights on how to […]

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Marketing Strategies

Tips to Making the Most out of Back-to-School Marketing Efforts: Infographic

By Alissa Degreef | May 21, 2019

With Mother’s Day over, Father’s Day and Back-to-School are right around the corner! Check out our 2019 back-to-school infographic providing tips on how to maximize sales during the back-to-school season, which […]

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Events

Videos: Rakuten Marketing’s 2019 DealMaker Scottsdale Spartan Keynotes

By Alissa Degreef | May 17, 2019

Recently at DealMaker Scottsdale, our attendees had the privilege of listening to two very intelligent, influential leaders; Spartan’s CEO and founder, Joe De Sena, and CMO, Carola Jain. For the […]

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Events

2019 Golden Link Award Finalists and Choice Awards!

By Rakuten Marketing | May 9, 2019

We are honored to announce the 2019 Golden Link Award finalists! A big congratulations to everyone nominated! The ceremony will take place on June 11th in the ballroom at the […]

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News

Advertiser Spotlight: Function of Beauty

By Alissa Degreef | May 9, 2019

This edition of Affiliate Advertiser Spotlight features Function of Beauty, an innovative beauty brand that understands the importance of personalization. Rakuten Marketing highlights one of its affiliate advertiser clients, Function […]

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Insights

4 Consumer Shopping Trends Shaping the Back-to-School Shopping Period

By Rakuten Marketing | May 8, 2019

According to eMarketer, consumers are beginning to shop earlier than July, lasting through September. This makes the back-to-school shopping period longer than the holiday shopping season! With this lucrative shopping […]

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Marketing Strategies

An Insights-Guide to Create Successful Mother’s Day Marketing Strategies

By Alissa Degreef | May 5, 2019

With Mother’s Day right around the corner, brands need to understand how consumers are shopping in order to fully optimize their marketing strategies. By leveraging fresh data and insights to […]

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Events

Top 5 Networking Tips for DealMaker New York

By Rakuten Marketing | April 23, 2019

With so many industry leaders to meet and key insights to take in, managing networking at large conferences can feel unmanageable! We want to make networking a breeze, that way […]

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